Storytelling, Self, Society: An Interdisciplinary Journal of Storytelling Studies

Once Upon a Time:

An Introduction to the Inaugural Issue

 

W

ithin a certain circle of adherents, the contemporary revival of storytelling is widely celebrated as having been initiated in October, 1973, with the first National Storytelling Festival in Jonesborough, Tennessee. In fact, that festival did herald the beginning of a contemporary performance movement based iconically on the traditional art, but incorporating many other modes of verbal performance, including: oral interpretation, theatrical impersonation, chamber theatre, children’s theatre, performance art, stand-up comedy, New Vaudeville, singer/songwriting, confessional monologue, performance poetry, and mime. While running a gamut of contemporary solo forms, storytelling evokes historic lineages, from bardic courts and griot assemblies, to the front porches of rural Americana, to the Chautauqua tents of early 20th-century elocutionists (Gentile). Evolving in the same time span but in barely overlapping circles, storytellers could easily echo performance artist Tim Miller’s boast that solo performance is a “quintessentially American” form for “its focus on individualism and a willingness to raise your voice” (Faires).

Meanwhile, over that same 30-year period, practitioners and scholars across a wide spectrum of social, artistic, religious, therapeutic, and academic fields have been vigorously reclaiming the powers of storytelling as fundamental to their work. In homiletics, narrative theology (Frei); in medicine, narrative medicine (Charon, Frank, Mattingly); in history, narrative historiography (White); in the social sciences (Czarniawska, de Rivera and Sarbin), postmodern or reflexive ethnography and “thick description”—a conscious struggle with and surrender to the imperatives of narrative genres in fieldwork reporting (Clifford, Geertz, Tyler); in communication, the narrative paradigm (Fisher, Langellier, Peterson, Sunwolf); in business, narrative management and the narrative organization (Demming); in psychology, narrative therapy (Kleinman, Polkinghorne, Sarbin); in education, narrative pedagogy (Egan, Paley);  in cognitive science, narrative thinking and narrative mind (Bruner, Schank); in humanistic psychology, personal mythology (Bond, Campbell, Cousineau, Larsen, McAdams, Stromer), and in postmodern visual and performance art the self-same narrative turn (Bonney, Gray, Miller)—all these emerging fields and more have laid claim to the power of story. Yet many influential practitioners and theorists in these parallel movements would not willingly be caught in a storytelling festival crowd; they might only use the word “storytelling” in unguarded moments, or to express a deliberately distanced, manipulative or ironic folksiness.

Naming is a key to identity. The logos, or language core, of an organization, a movement, a discipline, or a publication, is also an essential constituent of its mythos. Narrative may indeed be the term of choice for scholars and respectable practitioners, that is, those with an interest in appealing to the inclinations of adults in realms of power, prestige, and influence—the tenure track included. The word narrative comes from the Indo-European root gna, meaning both “to know” and “to tell” (White). Some storytellers, though, exhibit a self-conscious gag reflex at the rampant substitution of “the N- word” for their own cherished logo, calling it a sign of pretension and over-intellectualization. The age-old rivalry of heart and head is certainly hard at work in these schismatic responses. Nonetheless, there are authentic and significant distinctions between the two terms—not just differences in implied temperament and status, but objective differences in the realms that they represent and in the directions they point for researchers. At the outset of a publication like this one, it is important to declare those differences, to position ourselves in relationship to them, and to set a course accordingly.

Perhaps the most comprehensive and least pejorative expression of the narrative realm is this famous passage by Roland Barthes, from Image, Music, Text (1997):

 

The narratives of the world are numberless. Narrative is first and foremost a prodigious variety of genres, themselves distributed amongst different substances—as though any material were fit to receive man’s stories. Able to be carried by articulated language, spoken or written, fixed or moving images, gestures, and the ordered mixture of all these substances; narrative is present in myth, legend, fable, tale, novella, epic, history, tragedy, drama, comedy, mime, painting . . . stained glass windows, cinema, comics, news item, conversation. Moreover, under this almost infinite diversity of forms, narrative is present in every age, in every place, in every society; it begins with the very history of mankind and there nowhere is nor has been a people without narrative. All classes, all human groups, have their narratives. . . . Caring nothing for the division between good and bad literature, narrative is international, transhistorical, transcultural: it is simply there, like life itself. (79)

 

In celebrating the vast supermediate character of narrative, Barthes suggests for reflection many critical things that storytelling is not, and suggests by reflection one critical thing that storytelling is. Storytelling is not literature, though its images are often translated into literary forms; nor is it any of a range of sub-literary and post-literary genres like diaries, letters, e-mails, or blogs, though these partake in varying degrees of the informality, intimacy, and evanescence of storytelling; it is not film, though when filmmakers work with particular narrative force (or “immediacy”) they are often epitomized as “storytellers;” it is not popular music on CD or video, though the music industry has been equally keen to appropriate the term; it is not journalism, though the best journalists have struggled to recapture the sense of a human voice within the constricting frameworks of the media-industrial complex; nor is it computer animation, though the creators of such products strain to regard them as storytelling games, and in fact the games can be organized by the rules of storytelling genres.

We would assert, not as an a priori assumption, but as a postulate for exploration, dialogue, and research, that storytelling is not, in fact, a product that exists authentically within the bounds of any technological extension of the human body and senses—though any media product can employ images and genre markers that have their basis in storytelling. Storytelling is a medium in its own right, an artistic process that works with what we may call the technologies of the human mainframe—memory, imagination, emotion, intellect, language, gesture, movement, expression (of face and of body) and, most crucially, relationship in the living moment—person-to-person or person-to-group. It is a medium that has played a fundamental role in the evolution of these human body/mind-technologies; and it is a medium that continues to carry a fundamental charge for developing and for maintaining persons and cultures within their human element.

One of the central intuitive tenets of the storytelling movement is that storytelling is a medium of connectivity and of community. This is an intuition that needs to be examined, nuanced, demonstrated, described, and replicated—not mechanistically, but in terms of the principles of the medium itself. Storytelling, Self, Society sets itself this task, among others: to steer between the dangerous shoals of fetishizing this particular medium (to the exclusion of the fertile channels that connect it with virtually any other) and of surrendering to the metonymic swoon in which the name storytelling can be bestowed on whatever one finds sufficiently uplifting.

Despite the fact that storytelling, as a popular performing art, is widely consigned to nostalgia-padded margins of the dominant culture, the essential impulses of the storytelling medium course powerfully through every cultural level, from the boardrooms of business to the consulting rooms of medicine to the sanctuaries of churches, mosques, and temples, to courtrooms of the legal system, to the stages of theatres that would never publicly declare themselves storytelling venues. The circles that have largely defined themselves heretofore as “the storytelling world” have struggled to break through and connect to these larger spheres of influence—yet, at the same time, forces within that storytelling world may have been significantly complicit in keeping these spheres apart.

This paradoxical impulse of both reaching towards and resisting accommodation with sources of institutional power is common in revitalization movements, which begin as bands of outsiders seeking alternatives to an unsatisfying cultural set (Sobol). All along the way there has been a tender protectiveness in the community towards the sacred quality of innocence, so evident in the quasi-religious rhetoric and atmosphere of storytelling events—yet a corresponding and contradictory quality of missionary zeal, of proselytizing fervor. How to spread the Gospel of Storytelling without corruption, especially if the gentiles persist in pronouncing it “Narrative?”

Temptations have arrived in a predictable procession over the years—professionalization, (with its attendant commodification), the star system (canon formation), corporate sponsorship (globalization), concentration of organizational power (Jonesborough’s Vaticanization)—and all have been accommodated with greater or lesser degrees of resolution. Now the storytelling community is facing new levels of challenge/opportunity. The movement has passed its 30th year, at least according to the Jonesborough nativity calendar. Saturn has made a full transit in this corporate lifetime. In Erikson’s human developmental model, the storytelling world in the United States is moving through young adulthood (with its defining conflict between intimacy and isolation), and starting its turn towards middle adulthood (and its defining conflict between generativity and stagnation). Storytellers and storytelling audiences are aging, too. We are beginning to think more urgently about legacies, about leaving structures in place that will continue the work in succeeding generations.

Contemporary storytellers have long sought to document and reproduce their work in various media forms, no matter how problematic and often unsatisfying those products turn out. In the freelance performance worlds, books, cassettes, videos, and now CDs are standard coin of the realm, like business cards and brochures. In academic realms, similar roles may be played by rigorously researched, peer-reviewed articles that demonstrate mastery of established disciplinary dialects while deploying those dialects to illuminate key storytelling issues. For the purpose of establishing storytelling studies within the departmental structures of colleges and universities, it is essential to build a body of such literature, a conversation among scholars and artists from the numerous disciplines that owe their own lifeblood to the storytelling art. Without a journal dedicated to serve as a vehicle for these pieces, they are far less likely to be published or created, just as stories without a ready context tend to remain untold.

The contemporary storytelling world is an artworld, in sociologist Howard Becker’s sense, but one with a particularly dense and low-lying ecology. It resembles some tenacious and wide-spreading plant whose root system covers enormous acreage, and which subsists for much of its range and for most of the yearly cycle as ground cover, but which blossoms at certain regular and sometimes startling intervals into public displays. When the original National Storytelling Association divided in 1998 into two organizations (the National Storytelling Network, and the International Storytelling Center), they each looked at their missions and constituencies and realized, not for the first time but with renewed force, that freelance festival performance was only a small part of their missions. This was not merely because many call but few are chosen—but because for some of the membership all of the time and all of the membership some of the time, the strongest growth in their work has been in those low-lying, unspectacular areas known as applied storytelling—that is, storytelling as a tool in education, organizational development, social action, therapy, ministry, medicine and healing arts, to name only a few. Thus much of the large-scale research writing in this journal will be devoted to studies of those applied fields. At the same time, the artistic scope and excellence of storytelling platform performance is essential to track and to nurture. The roots, leaves, branches, and flowers of this art all need water and light for cultivation. So the journal will also feature sections on pedagogy, performance practice, and reviews of platform performances and media documents as well. The goal is to develop a place to explore and to map the deep, manifold life of the storytelling discipline.

After the division of the major national storytelling organization into two, NSN further articulated itself into Special Interest Groups (SIGs). These, so far, include the Healing Story Alliance (focusing primarily on storytelling in therapy, social work, counseling, and medical settings), Storytelling in Organizations (focusing on business and organizational development), Youth Storytelling (focusing on storytelling by young people), Storytelling for K-12 (focusing on storytelling for young people), Storytelling in Higher Education (colleges and universities), and Storytelling Organizers (for organizers of public storytelling events). Freelance performers, typically perhaps, do not yet have their own special interest group, though many freelance performers and practitioners have joined one or more of the applied SIGs. This new articulation of the storytelling community has finally enabled the development of this journal. It has decisively foregrounded the need on the part of storytelling practitioners to have sound, peer-reviewed studies to back their intuitive claims of storytelling’s efficacy.

The push and pull, the attraction and resistance, between storytellers and the Academy can also be seen in Jungian terms, as the opposition of Logos and Eros. The Academy has evolved in a patriarchal environment dedicated to the principle of Logos, the domain of rationality, knowledge, and abstraction. Storytelling embraces the feminine principle of Eros, which carries emotion, relatedness, and spirituality; and that Eros principle has shaped the environment and the orientation of storytelling devotees and their gatherings. Our task, then, as professors of storytelling in the academic realms, is one of bringing these domains together. It strikes us as a task worthy of the Hero’s Journey: to create a marriage of emotionally connected research and intellectually open, exploratory storytelling. The Storytelling, Self, Society Conference convened by Caren Neile and the South Florida Storytelling Project at Florida Atlantic University, March 6-7, 2004, was an important step in bridging the divide. This inaugural issue, which is composed of proceedings from that conference, represents a small cross-section of that burgeoning conversation. There is so much more to come.

So, for the support and encouragement of the National Storytelling Network and its Special Interest Groups, particularly Storytelling in Higher Education, the Healing Story Alliance, and Storytelling in Organizations and for the passionate hospitality of the South Florida Storytelling Project of Florida Atlantic University, the editors offer our most profound gratitude. We stand proudly on the shoulders of that great body of tellers, listeners, scholars, and lovers of storytelling who have taken the journey before us.

 

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